What are your options for cross border data-sharing for 2021? Alexandra Ebert, Chief Trust Officer of MOSTLY AI, a synthetic data solution startup, offers a way out of the dilemma with privacy-compliant, accurate synthetic data.
Synthetic data is generated by AI to match the statistical properties of raw data. These synthetic copies are especially powerful for creating privacy-safe versions of behavioral data to gain accurate, reliable insight about customers.
According to Gartner, by 2023, organizations that promote data sharing will outperform their peers on most business value metrics. Synthetic data is the tool you need to facilitate data-sharing and comply with even the strictest legislations.