Sam is founder and CEO of finnCap Group Plc, the leading advisory firm for the business of tomorrow. The sector specialist service offering ranges from ECM and IPO, to Plc strategic advisory, debt advisory, and private growth capital as well as net-zero and sustainability consultancy services through investment in Energise. finnCap Group comprises finnCap Capital Markets, finnCap Cavendish as a market-leading strategic firm and has a global reach through its membership of Oaklins.
Sam actively champions investment for female-led business through the finnCap Ambition Nation: Female leaders series to help create better networks and demystify financial jargon. Sam is also passionate about empowering young people and helping them develop essential life skills. She is spearheading a campaign for entrepreneurship to be integrated into the school curriculum and works with organisations such as YourGamePlan, icanyoucantoo and Modern Muse to help create a fairer foundation for young people, irrespective of their background.